Cold Calling Correctly is an Productive Job Search Method.
Job Title. Job Title. Sales Representative (23,930) Insurance Sales (10,913) Account Executive (3,969) Inside Sales (2,856) Insurance Agent (2,838) Outside Sales Representa (2,529).
Cold calling is a form of telemarketing, a method of direct marketing. Telemarketers are employed by various companies to place calls to solicit customers. This is referred to as cold calling. When placing calls, the telemarketer introduces new products or services to potential customers and initiates the sale of a product or service.
Know why you’re calling. Targeted outreach means recruiters can use data to determine whether who they’re calling would likely invite a call from them. There’s no excuse for a cold call that then asks who the decision maker is, or whether they have need of your services. You should know who you’re calling and why it’s in their interest.
I got 4 job offers after I spent one month searching for a job. I spent 95% of my effort on cold outreaches, for reasons I’ll explain below. To get to this result, I reached out to 35 hiring.
A cold-call job search isn't limited to phone calls; blind cover letters are an effective way to get in touch with decision makers. Since only a quarter of all jobs are advertised, it's in your best interest to send blind cover letters. You might get lucky and strike an employer that has openings, but just doesn't advertise.
At first glance, cold calling might not seem the most promising way to reach decision-makers. Research by Leap Job found that only 2% of cold calls result in an appointment, while the Ovation Sales Group found that the average salesperson prospects for six-and-a-quarter hours to set one appointment.
For ideas on how to use cold email alongside cold calling, check out our list of 39 cold email subject lines for introductory, follow-up, and breakup emails. You can also take advantage of our collection of proven cold email templates if you want more inspiration for your own messaging.